Meet Our Team

Joe is the Owner & President of SERVPRO^®;; of Miami Beach, SERVPRO^®;; of Pinecrest / East Kendall, SERVPRO^®;; of Florida Keys, SERVPRO^®;; of Homestead and SERVPRO^®;; of Leisure City/Naranja; where he plays an active, hands-on role in every aspect of the business — from production and operations to office management and marketing. Over the past seven years, Joe’s commitment to quality, fairness, and customer-first service has fueled the steady growth of the franchises.

Known as our resident expert in restoration, Joe has personally responded to hundreds of projects, including water damage, fire and smoke losses, mold remediation, sewage backups, and biohazard cleanups. His deep knowledge is backed by multiple IICRC certifications, including:

• WRT – Water Removal Technician
• ASD – Applied Structural Drying Technician
• AMRT – Applied Microbial Remediation Technician
• FSRT – Fire & Smoke Restoration Technician
• ECTP – SERVPRO Employee Certification Training Program

Ismel is the Co-owner and General Manager of SERVPRO^®;; of Miami Beach, SERVPRO^®;; of Pinecrest / East Kendall, SERVPRO^®;; of Florida Keys, SERVPRO^®;; of Homestead, and SERVPRO^®;; of Leisure City/Naranja, bringing 14+ years of experience within the SERVPRO^®;; family. He oversees the day-to-day operations of five franchises, coordinating everything from routine restoration projects to large-loss events and disaster-response deployments during storm season.

Before joining the Miami Beach and Pinecrest / East Kendall family in 2021, Ismel played a pivotal role in helping another SERVPRO^®;; franchise become a large-loss industry leader. His extensive expertise and hands-on leadership have been instrumental in driving operational excellence and customer satisfaction across all our locations.